It's easy to get work (though getting more competitive every year) but running a business is hard. Getting operations and profit under control is a business owner's number one priority and headache! We'll explore the HUGE difference between running a cashflow business and a profitable one. GROWING a business is not the same as SCALING a business. A business that SCALES has value (think your golden parachute) a business that only GROWS is worth a multiple of its receivables. If you scale, you get to drive a Maserati! In this workshop you will learn strategies for hiring, firing, measuring and implementing tool.
Prerequisites: Desire to run a profitable company
You have a great tech business idea but you realize you have a skills gap on the business side of things. A business mentor can help you! Meet Joyce Tang, a true success story (and local “Geek Girl”), who worked with a business mentor when she started and grew her own tech tech company, AgilisIT. Joyce and a SCORE San Diego Business Mentor will show you how to pick a mentor, how to set business goals and will provide a simple pitch format designed to wow potential clients and investors about you and your small business.
Are you proud of your LinkedIn profile as being your first impression to a recruiter or hiring manager? Let's roll up our sleeves and discuss how to make your LinkedIn profile stand-out. Given the competitive job market, let's discuss how to make your profile attractive to where recruiting and hiring managers will seek you out, even though you may already be working.
Prerequisites: Seeking a job or Desiring a More Rewarding Job
If you're putting all of your marketing time into just Facebook or just LinkedIn, you're doing it wrong. In this session we will discuss how to measure your ROE (Return on Engagement) from both LinkedIn and Facebook. And how to maximize your time doing so.
Prerequisites: You currently manage a Facebook and/or LinkedIn Company Page for an organization
Looking to have access document, spreadsheet, and presentation tools from your desktop and mobile device ... for FREE? In this class you will learn how to install, configure and use Google Drive to create, share and collaborate on multiple types of documents. Learn how to install Google Drive on your desktop computer and mobile device to have instant access at any time to your files and data. Google+ and GMail integration will also be covered.
Prerequisites: Google account and basic understanding of word processing, spreadsheet and presentation software.
At some point everyone will experience data loss. From personal photos to business data, having your data backed up should be a priority, not an after-thought. This workshop is educational about the benefits of having a backup for your data and the dangers of ransomware and malwares, such as CryptoWall or CryptoLocker, and the steps you can take to have peace of mind that your data is protected in the cloud.
Prerequisites: A laptop is enough for this workshop!
It's not what you know it is how well you pay attention, it's time to Get Smart about Networking online and off. You craft your message, create your marketing collateral, but do you pay attention to how others receive? Most people fall into one of these categories when networking: either they are a Serious Suzy, General George, Wallflower Wanda, Slick Rick, or Good Time Charlie. The typical networker thinks about their wants and needs while power networkers and savvy sales professionals educate themselves on how to identify other people's wants and needs.
From concept and design to finding the perfect CMS to creating viral content to social media marketing and audio development and beyond! Come hear three instructors who are engaged daily in CMS, creating the best viral content, offering some low-to-no cost social marketing tips for the big social platforms, video content and managing brand pages online.
Prerequisites: Some social media experience would be helpful to get the most out of this workshop. Bring your laptop to follow along.
In this workshop we will show how to build an effective PowerPoint using transitions, pictures and animations. We will show you how to utilize notes in the presenter mode to take your presentation to the next level.
Prerequisites: No prerequisites, but it will help if you’ve downloaded and tried out the Evernote App
In this workshop we’ll get our hands on Windows 10, showing how it provides a familiar and productive user experience on your PC. Next, we’ll explain why Windows 10 is the best choice for small businesses that need management features and enterprise-grade security across all their devices. Let’s explore small business opportunities within Windows 10!
Prerequisites: Follow along with a laptop if you'd like!
Time to get your head into the clouds as we unravel the technology of cloud computing and the benefits its provides. Learn some of the tools and technologies involved with creating a cloud from enterprise environments to those for home and personal use.
Prerequisites: Follow along with a laptop if you'd like!
Participants will be introduced to Excel 2016 and explore the ways in which Excel can be used to improve productivity and increase collaboration within their personal and office life.
Prerequisites: Core understanding of basic formula entry and table creation in Excel
If part of your responsibilities include increasing sales in your organization, LinkedIn must be a part of your daily routine. Are you 100% comfortable and confident in utilizing the term 'social selling?' Let's talk business development, client engagement, and how LinkedIn is an integral part of both.
Prerequisites: You are responsible for bringing in revenue or developing client relationships for your organizations. (A sales role in some capacity.)